Digital marketing platforms and customer satisfaction: identifying eWOM using big data and text mining

Kitsios_et_al_Appl. Sci._11(17)_2021.pdfhttp://purl.tuc.gr/dl/dias/56116D04-A2AB-46F7-A4B2-30512837213FDigital marketing platforms and customer satisfaction: identifying eWOM using big data and text miningfree2022-10-06application/pdf266.7 kB