Automated product pricing using argumentationAutomated product pricing using argumentation Πλήρης Δημοσίευση σε Συνέδριο Conference Full Paper 2015-11-142009enThis paper describes an argumentation-based approach for automating the decision making process of an autonomous agent for pricing products. Product pricing usually involves different decision makers with different - possibly conflicting - points of view. Moreover, when considering firms in the retail business sector, they have hundreds or thousands of products to apply a pricing policy. Our approach allows for applying a price policy to each one of them by taking into account different points of view expressed through different arguments and the dynamic environment of the application. This is done because argumentation is a reasoning mechanism based on the construction and the evaluation of interacting conflicting arguments. We also show how we conceived and developed our agent using the Agent Systems Engineering Methodology (ASEME).http://creativecommons.org/licenses/by/4.0/Proceedings of the 5th IFIP Conference on Artificial Intelligence Applications and Innovations Moraitis Pavlos Spanoudakis Nikolaos I. Σπανουδάκης Νικόλαος Ι. Argumentation Deduction (Logic) Deductive logic Dialectic (Logic) Logic, Deductive logic argumentation deduction logic deductive logic dialectic logic logic deductive