URI | http://purl.tuc.gr/dl/dias/75155CD6-598C-4D26-8F38-F55FA5951076 | - |
Identifier | https://doi.org/10.1080/13032917.2022.2051194 | - |
Identifier | https://www.tandfonline.com/doi/full/10.1080/13032917.2022.2051194 | - |
Language | en | - |
Extent | 5 pages | en |
Title | Breaking the curse: extracting strategic directions for hotel industry in Wuhan from TripAdvisor quantitative rating | en |
Creator | Glaveli Niki | en |
Creator | Manolitzas Panagiotis | en |
Creator | Μανωλιτζας Παναγιωτης | el |
Creator | Palamas Stergios | en |
Creator | Liassidis Chris | en |
Creator | Grigoroudis Evangelos | en |
Creator | Γρηγορουδης Ευαγγελος | el |
Publisher | Routledge | en |
Content Summary | The coronavirus pandemic had a tremendous impact on the hotel industry worldwide. The present study highlights strategic directions for quality improvements and customer satisfaction enhancement in Wuhan hotels by applying Multiple Criteria Satisfaction Analysis to online user-generated satisfaction ratings. In total, 21.247 guest satisfaction ratings on four aspects of hotel stay (location, cleanliness, value for money and service) as well as on overall satisfaction for the 406 hotels listed for Wuhan on TripAdvisor were retrieved. The analysis revealed that convenient location is the most important satisfaction criterion for hotel guests’ satisfaction and that hotels perform well regarding this criterion. Also, cleanliness, value for moneyand service can be potential threats for customer satisfaction. | en |
Type of Item | Παρατήρηση/Σχολιασμός | el |
Type of Item | Note | en |
License | http://creativecommons.org/licenses/by/4.0/ | en |
Date of Item | 2024-02-15 | - |
Date of Publication | 2023 | - |
Subject | Covid-2019 | en |
Subject | TripAdvisor | en |
Subject | Multiple criteria satisfaction analysis | en |
Subject | Decision-making | en |
Bibliographic Citation | N. Glaveli, P. Manolitzas, S. Palamas, C. Liassidis and E. Grigoroudis, “Breaking the curse: extracting strategic directions for hotel industry in Wuhan from TripAdvisor quantitative rating,” Anatolia, vol. 34, no. 2, pp. 275–279, Apr. 2023, doi: 10.1080/13032917.2022.2051194. | en |