Το έργο με τίτλο Performance evaluation of hotel enterprises in Crete: a multi-criteria approach από τον/τους δημιουργό/ούς Karantonis Iraklis, Baourakis, George, Zopounidis Konstantinos διατίθεται με την άδεια Creative Commons Αναφορά Δημιουργού 4.0 Διεθνές
Βιβλιογραφική Αναφορά
I. Karantonis, G. Baourakis and C. Zopounidis, "Performance evaluation of hotel enterprises in Crete: a multi-criteria approach" in Factors Affecting Firm Competitiveness and Performance in the Modern Business World. Hershey, Pennsylvania: IGI Global, 2016, ch.5, pp. 129-161. doi: 10.4018/978-1-5225-0843-4.ch005
https://doi.org/10.4018/978-1-5225-0843-4.ch005
The main purpose of this chapter is to evaluate the financial performance of hotel enterprises in Crete from a Multiple-Criteria Decision Making (MCDM) perspective. Crete is one of the most developed tourist destinations in the Mediterranean basin and the hotel sector plays a major role constituting the main driving power towards economic growth. In this study, the multi-criteria method PROMETHEE II, based on outranking relations, will be implemented based on five different criteria. The original financial data are obtained through financial statements for the recession period 2008-2012. According to the availability of data, the sample consists of 194 hotel companies. The present study provides valuable insights for a number of stakeholders in such a dynamic competitive sector.