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Institutional Repository [SANDBOX]
Technical University of Crete
Technical University of Crete
EN
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EL
| URI: | http://purl.tuc.gr/dl/dias/610522FE-AF4E-42A2-AD8A-41E6EF801D17 | ||
| Year | 2006 | ||
| Type of Item | Peer-Reviewed Journal Publication | ||
| License |
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| Bibliographic Citation | V. Moustakis, L. Tsironis and C. Litos (2006). "A model of website quality assessment." Quality Management Journal, Vol. 13 Iss. 2, pp: 22 – 37. URL:http://www.researchgate.net/publication/232092479_A_model_of_web_site_quality_assessment | ||
| Appears in Collections |
The article presents a hierarchical framework, which supports website quality assessment. The framework is composed of a hierarchical structure of criteria and sub-criteria and makes use of the Analytic Hierarchy Process to enhance criterion and sub-criterion weight value assessment during group assessment. To validate the framework we conducted an experiment, which involved the assessment of the websites of the three cellular phone service providers in Greece by 122 users. Results confirmed framework validity and rotated factor analysis supported reduction of the original model to a website quality scoring framework, which involves nine composite quality criteria.
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